PROJECT STORY
To celebrate the North American premiere of Encanto, we worked with Disney’s marketing team to create an immersive walkthrough experience for the public to enjoy on opening weekend.

The walkthrough comprised key scenes from the movie, where guests could explore the sets and be introduced to the main characters. Each scene was a die-cut graphic wall, with three-dimensional elements to add depth and character to the scene. The characters were direct print on clear acrylic and die-cut.